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Category Archives: Digital Marketing

Ways to Promote Virtual Events on Social Media

Ways to Promote Virtual Events on Social Media

Introduction Virtual events have increased in popularity by 35% from 2020. With the onset of pandemic, virtual events are the new norm. Many…
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Benefits of Sales Pitch Videos

Benefits of Sales Pitch Videos in Conversions

Introduction Creating an engaging sales strategy that ensures conversions has become tougher than before. With the declining attention spans, no one during the…
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Different Types of Sales Videos to Boost Conversions

Sales Video Formats Driving Conversions

Introduction Videos have taken the center stage when it comes to connecting with the consumers. The consumption of video content has increased over…
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How to Use Video in Inbound Marketing

How to Use Video in Your Inbound Marketing Strategy

Introduction The rise of digital mediums like social media, SEO, blogs, search engines, mobile and videos have led to a shift in the…
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Best Platforms for Short Form Videos

Best Platforms for Short Form Videos

Introduction Short form video trend has started dominating the video content landscape. Video content consumption plays a pivotal role in today’s buying cycle.…
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The rise of short form videos

The Rise of Short form Videos

Introduction If pictures say a thousand words, the magnitude of videos is humungous. Video marketing has been leveraged traditionally for generating awareness, building…
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How videos can build customer relationships

How Videos Can Build Customer Relationships

Introduction Customer experience is indeed at the core of all modern enterprises. Whether you run a business in the B2B or B2C space,…
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Guide to Build a Successful Online Personal Brand

Guide to Building a Successful Online Personal Brand!

Introduction Whilst many people think of big enterprises whenever they hear of a brand, every individual today, also has an Online Personal Brand.…
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Benefits of Social Media Videos for Businesses

Benefits of Social Media Videos for Businesses!

Introduction Video marketing is gradually gaining importance on various social media platforms. To start with, YouTube gets more than 1 billion hours’ worth…
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Can Personal LinkedIn Profiles Help in Marketing Yourself or Your business?

Can Personal LinkedIn Profiles Help in Marketing Yourself or Your business?

Introduction Many people have not found out the importance of joining LinkedIn. They are probably not aware of the many benefits linked to…
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