Build Your Brands’ Authority on Twitter and Increase Brand Consideration!

Importance of Twitter Marketing

With over 330 Million active users, Twitter presents a pool of probable consumers for brands. Twitter branding is essential as it helps in garnering thought leadership amongst influencers. Building effective Twitter marketing strategy can grow your trust amongst your consumers. As an expression of voice platform, Twitter marketing services enables a brand to develop relationship with industry’s influencers.

Twitter is an appropriate platform to establish credibility for executives of your business. Through trends like polls, surveys, and a host of other marketing features, Twitter is the fastest way to uncover your consumer’s pulse on social media. Twitter marketing drives perception towards a brand on social media. 

Still not yet convinced on adopting Twitter, below are some interesting facts that are beneficial for your business:

  • 75% of B2B businesses market their product/services on Twitter
  • 40% of Twitter users carried out a purchase after seeing it on Twitter
  • 500 Mn+ tweets are sent everyday
  • 79% of Twitter users seek new discoveries from brands
  • 6%+ year-on-year is growth from Twitter on websites
  • 100% engagement is garnered for Tweets with hashtags
  • 23% increase is observed for Twitter ad engagements
  • 19% uplift observed in the customer satisfaction for brands using Twitter for customer support

Twitter Management Services

Twitter marketing services enhance your brand’s visibility and increase your outreach. Onboarding social media specialists like DGsaga, aids in developing communities for brand, garnering engagement, and increasing website referral traffic. We develop customized approach for brands by creating strategies that are backed by data-driven insights. Our social media marketing solutions aim at achieving your marketing goals. We leverage our global footprints to adopt best practices for the brands across markets and platforms. With dedicated inhouse specialists, we can deliver tangible results for your Twitter marketing. Our innovative solution aim at growing your Twitter authority. We provide following services

Twitter Management: We optimize your Twitter profile for business, executives, write compelling bios, define imagery, tonality of the brand. We develop strategies for your profile that focuses on garnering tangible results for your business. Our social media specialists, enhance the outreach of the profile using relevant hashtags, participating in Twitter fireside, promoting products and website, incorporating call-to-action, creating compelling content combined with visuals, engaging with influencers, and managing consumer interactions.

Twitter Engagement: We create unique content formats that compliment your base content. Our social media specialists, copywriters and creative team develop brand message that create curiosity amongst the consumers’ minds. We bring life to your narrative through our content, visuals, and implement tactics that build engagement on Twitter. Our social media specialists connect with your consumers through branded as well as curated content and garner likes, retweets, mentions that increase your brand’s share-of-voice.

Generate conversion opportunities: Video marketing boosts the engagement with the audience and is effective in increasing conversions. Without the 60 second restriction, businesses have a plethora of options available to create compelling brand narrations. The more creative and compelling the content, the higher chances of engagement. IGTV videos can include clickable links in video description, wherein you can divert traffic to the website. IGTV videos boosts like, videos and engagement rate of your brand.

Twitter Ad Management: We compliment your organic Twitter approach with paid promotions offered by Twitter marketing solutions. A timely, well-targeted and right bidding strategies, garner incremental reach for your account. Our social media specialists setup campaigns that give your brands an opportunity to increase visibility, acquire new customers, and gain engagement. We are adept at managing Twitter advertising leveraging insights from A/B testing of the ads. Our performance team monitors the campaign on a real-time basis to implement course corrective measures accordingly.

Twitter Listening: With Twitter being one of the primary mediums where audiences submit their queries, concerns our social media specialists, keep an eye to have these conversations reported to your team on real-time basis. On a monthly basis we submit a report that mentions insights of such conversations, TAT in response, impact on customer satisfaction, brand sentiment, influencers, detractors, and share-of-voice. Our social media specialists are adept in identifying patterns that can result into potential crisis and thereby enable your team to develop risk- mitigation plan.

Our Twitter Management Process

Strategy Development: We undertake a discovery session by collaborating with your team to understand brand intelligence. We combine the brand intelligence with our secondary insights of industry, market, competition, and consumer preferences. Our social media strategists build a strategy that aligns with the business goals and augments a brand’s social media authority. Once discovery session is completed, we course correct the strategy basis the inputs from your team and assign a dedicated account manager who will implement your Twitter marketing strategy.

Content Creation: Post freezing of strategy, our creative and content specialists identify content formats that can be developed to engage your audiences. Our team builds a content calendar that is submitted to your team for review. Post signoff on content, our visual artists, develop visuals that strike a chord with your consumers and amplify your content. The entire workflow process is managed by a rigorous automated tool like Trello that provides real-time insights on the activities to be incurred.

Implementing growth: With the content, tonality and imagery being finalized, our social media specialists execute the strategy. We focus on garnering mentions for the brands and the executives, from the industry influencers using the organic route. Our proven expertise has resulted in executives being recognized as influencer by the platform influencer network providers. We optimize your profile to garner followers and increase engagement for the content posted. Our social media specialists deliver campaigns that grow the engagement rate of your channel across the globe.

Monitoring: We monitor your brand mentions on Twitter on a real-time basis. Our social media team reports customer queries, reviews and grievances that need to be addressed to your team immediately. We are adept at setting up automated response management using tools like Agorapulse, where customers are provided with immediate and appropriate response that boasts their satisfaction. Your dedicated social media account manager creates a monthly report to include insights of queries, grievance management, brand sentiment, influencers, detractors, content themes and share-of-voice.

Reporting: We understand the value that Twitter marketing can deliver to your businesses. Hence, our Twitter marketing specialists create a monthly report that gives your team an insight into the brand’s performance. We benchmark our performance against industry and competition. The report covers metrices like impressions, reach, clicks, video views, profile visits, mentions, engagement rate, number of retweets, influencers engaged, website referral traffic, customer satisfaction, leads nurtured, and conversion rates. We recommend course corrective implementations with way forward plans that maximize your social media returns.

Why Choose us for Twitter Marketing Services?

Inhouse specialists

With a dedicated inhouse team of social media specialists, our strategists create unique strategies that are backed by data-driven approach. Based on the intensive research exercise we undertake for every client; our strategies differentiate brands from their competition. Our Twitter marketing services are built on the lines of transparency, agile methodologies and a diligent workflow matrix that ensures we deliver what we commit.

Unique content

We create and curate unique content that gives your brand an edge over the competition. Our clients adore our content marketing efforts. We have dedicated content specialists who are adept with knowledge of 14+ industries that results in creation of engaging content which captures the attention of your consumers’. We are adept at delivering regional specific communications.

Result orientation

Our Twitter marketing services are result oriented. We build our marketing plan to align with your goals. Our social media specialists optimize the performance of the plan to maximize your returns. We implement strategies that garner genuine followers and engagement for your accounts. With global footprints, our social media specialists implement world’s best strategies across the globe for the brand.


We offer an integrated solution that encompasses building, managing, and growing communities. For instance, we develop content formats like blogs, videos, vlogs to support your Instagram narratives. Alternatively, we also promote your website using paid promotions to increase your Twitter referral traffic. Whether you need content, design, strategy, tangible results, or monitoring, DGsaga is your one-stop-solution to all your needs.

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Boost your engagement and conversions with our Twitter marketing services